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GOAllAreas Marks a year of Innovation, Efficency and Impact in Live Event Operations

GOAllAreas Marks a year of Innovation, Efficency and Impact in Live Event Operations

Ginger Owl Productions celebrates 12 months of GOAllAreas in action across over 30 high-profile events in music, sport, awards, fashion and beyond.

One year on from quietly introducing their game-changing online event management platform, GOAllAreas, the team at Ginger Owl Productions is reflecting on a landmark year of innovation in accreditation and access control.

Since its debut in August 2024, GOAllAreas has supported over 30 events across the UK and Europe – from the BRIT Awards 2025 and British Summertime Festival, to VE Day 80, the Back to the Beginning Concert, Fashion Awards, and F175 Live at The O2. The system has helped streamline operations for festivals, sporting events, awards ceremonies, fashion shows, TV events and more – seamlessly combining accreditation, catering, induction tracking and sustainability data collection into one user-friendly platform.

Dina van der Elst, BPI Consultant for the BRIT Awards said: “We used GOAllAreas for the first time in 2025 to run a fully functional accreditation solution and it was a great success. The fact that it has been built with music events in mind is a win and the modular nature of the system a bonus!”

GOAllAreas goes beyond traditional accreditation. Built by event professionals for event professionals, the system is a modular, scalable solution offering:

  • Accreditation and pass printing

  • Asset Management

  • Catering management

  • Custom forms for individuals and organisations

  • Document exchange

  • Health & Safety inductions

  • Long-range scanning technology for VIP and artist access

  • RFID and QR code scanning with handheld & tap-pad scanners

  • Real-time dashboards and post-event reporting

  • Sustainability data capture for travel and transport

What sets GOAllAreas apart is its exclusive long-range scanning capability, enabling secure, contactless access for VIPs and artists. Already proven at major events, this tech allows individuals to pass through entry points without needing to tap or show credentials, while security staff monitor access approvals or denials on handheld screens.

“Our advancement in long-range scanning technology now allows us to offer a comprehensive range of access control solutions tailored to various requirements,” says Nancy Skipper, co-founder of Ginger Owl Productions. “Our six-figure investment in the platform, developed by our team with a highly-skilled international development company, is the demonstration of our commitment to delivering the highest standards in accreditation and event management.”

GOAllAreas also leads the way in supporting more sustainable events. Its built-in travel survey tool records every crew member’s arrival method – walking, cycling, electric car, diesel van or public transport – creating accurate carbon data to support environmental goals and compliance reporting.

Fully Cyber Essentials certified, pen-tested, and built to exceed GDPR requirements, GOAllAreas provides total confidence in data security for both teams and talent.

Julie Chennells, co-founder of Ginger Owl Productions, adds: “We delivered 96 events in 2024 across the UK, Europe and Saudi Arabia. Accreditation made up over a third of our onsite services – and the demand is growing. GOAllAreas has allowed us to meet that demand with a flexible, powerful system that can adapt to all event formats.”

GOAllAreas has now been deployed at events hosted by brands, broadcasters, promoters, sporting bodies and production companies. As Ginger Owl prepares to roll the platform out further into the global market, they’re inviting organisers to explore how GOAllAreas can support their events in 2025 and beyond.

For further information or to book a demo please contact info@gingerowl.co.uk

📧 info@gingerowl.co.uk

🌐 www.gingerowl.co.uk

 

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